****Viewing the zoetrope animations is not as simple as just sticking it on and hoping it works you need to view it through a camera or with a strobe light****   To view with a camera To view the effect through a camera phone, place the disc on the turntable at the proper speed under a bright light. The shutter will blend the frames together to form a cohesive image on the screen.
(The brighter the light, the clearer the image will appear, so try to use as many light sources as possible for the best results!)
To view with a strobe light app You can also view the effect with the naked eye through the use of a strobe light or strobe light app. VinylStrobe is a phone app which automatically flashes at 30Hz.
Point the flash at your spinning turntable to see the moving picture. A darker room can provide higher contrast, so try turning out the lights for a clearer image.

Wigan-four-piece The Lathums’ debut album ‘How Beautiful Life Can Be’ comes exclusively pressed to animated zoetrope picture disc, limited to 1,000 copies. In the company of producers, James Skelly and Chris Taylor,  The Lathums’ remarkable story is pushed to its next exciting phase. 

The Great Escape, having been previously self-released by the young band, emerges from the album sessions in sparkling, new form, whilst retaining the melodic stardust that caused the first rumblings of the social-media led stampede to their early gigs. 

It was only in the summer 2019 that the band’s fuse was lit by Tim Burgess, who offering them a late slot at Kendal Calling where, inside 24 hours, social media chatter caused their audience to spill into the field beyond their tent.

A year later they had achieved their first UK Album Chart Top 20 for vinyl-only EP compilation, The Memories We Make, recorded their debut appearance for Later… With Jools Holland and joined the BBC Sound Poll 2021 list of tipped acts at the end of a year that skidded on the black ice of a global pandemic but, somehow, left the band on their feet. 

     Tracklist

Circles Of Faith I'll Get By Fight On How Beautiful Life Can Be The Great Escape I Won't Lie I See Your Ghost Oh My Love I'll Never Forget The Time I Spent With You I Know That Much Artificial Screens The Redemption Of Sonic Beauty